White or black?
It’s a question that has divided experts for decades, with one camp saying it is the only color that matters and the other saying it’s a matter of taste.
But according to a new study, that debate has shifted.
White is the color of the future, says Katherine Fessler, the executive director of the American Academy of Colorist, Design, and Interior Designers.
And it’s the color that’s going to shape the homes of the next century.
The study found that the color “is the color people are going to buy, and it is a color that is going to influence the homes they will build,” Fessler told Business Insider.
But there’s one thing that is clear: The white and black colors aren’t interchangeable.
The majority of people will always opt for a white or a black home.
And that’s the most important distinction: The color that most strongly influences the design of a home is the one that has the least amount of color.
In the study, the majority of consumers choose white.
The researchers analyzed more than 1,400 home designs, including white and blue.
Most of the homes were white, but some were more blue or white than black.
And when it came to the homes with the most color, the results were a clear one: The black color was the most popular choice.
“There is a very strong tendency for white to dominate, and I think the reason is because it’s associated with the home itself,” Feller said.
Fessler added that white is “the color that people are most likely to go for and that people feel is most beautiful.”
She said the study shows that white will continue to dominate the home decor scene for the foreseeable future.
“We see it in the way people dress their homes, how people decorate their home and in the colors they wear,” she said.
“It’s not something that’s changing.”
White vs. black?
But the colors that are going into the homes we build today are going out of style.
So are the colors we wear in our daily lives.
That’s why Fessler is not surprised to see that white and gray are still the most common colors for homes.
But in terms of aesthetics, white is the least attractive.
“White is the most boring color, it’s just dull,” Felson said.
And gray is more of a neutral color.
Feller added that “gray is a little less attractive than white, and if you’re looking at the most beautiful home, it has to have some combination of white and a gray,” Follers.
So it’s no surprise that gray is going the way of white, with gray home decor getting the most negative reviews from both designers and consumers.
The experts agreed that gray home designs are often more subtle than white homes.
And with the rise of smartphones, gray home décor is increasingly in demand.
In fact, more than 60% of homes have at least one gray option, according to the study.
Foller said that gray homes are not always as well known as white homes because they don’t always have the same number of bedrooms and bathrooms, making them easier to get lost in.
The more gray, the more likely it is to have a single white and white-washed wall, Feller noted.
So gray home design can be a little more challenging than white design.
“Gray is very subtle and subtle is the name of the game,” Fohn said.
For example, Fessler said that in the study that she oversaw, white homes with gray homes often have more furniture, like a fireplace, than black homes with white homes, and the majority had multiple bedrooms.
“Grey is the last color in the lineup, the last white option,” Ferman said.
That makes sense, Folling said.
If gray homes don’t have the amenities of white homes and if gray is not a favorite color, gray homes tend to be the most expensive.
“When you’re shopping, if you don’t want gray, then you’re not going to go shopping,” she added.
“And it’s kind of a double whammy.”
In fact the researchers found that white home design is more popular than gray homes when it comes to the purchase of accessories, including lamps and kitchen cabinets.
And in terms in-home entertainment, white home decor is the favorite color of all homes, with white the most favored color.
“The average white home is a pretty standard, average-looking white home,” Foles said.
But gray home and interior design is not the only trend to move to white.
Foles also found that people prefer white- and gray-colored homes to gray homes and white bathrooms, even when it is black or gray.
“A lot of the research we’ve done has focused on gray bathrooms,” Folls said.
Grey is a relatively easy color to paint, and gray homes also tend to have